A new ‘Get Ready’ public information campaign has been created, the purpose is to inform and motivate the public and businesses to take action and prepare for Brexit. The campaign is bold, simple and instructive and will be highly visible across the UK.
The Government’s Brexit page will continue to provide a single location where audiences can find guidance and the most up-to-date information relating to Brexit. This campaign will use radio, TV, press, digital, video on demand, social media and out of home advertising, as well as ‘on the ground’ activity such as roadshows and events to help people prepare for leaving the EU.