Building an Online Marketing Presence for your Business

"If you are finding it difficult to see the wood for the trees when it comes to building your online presence, you are not alone."

A fantastic opportunity to get advice from Forrest Digital and Google UK. This workshop will give clear and practical advice on building an online presence for your business.

Iain Forrest, the Managing Director of Forrest Digital, has been helping businesses develop successful and profitable websites and online marketing campaigns for over 15 years.

Andrew Bruce from Google UK, will share Google's insights about how online behaviour is changing.

Building an Online Presence - The Do's and Don'ts

Iain Forrest will discuss:

• Choosing a website
• Website hosting
• Online marketing channels
• Tracking activity

Andrew Bruce will share Google's insights:

• How online behaviour is changing
• Marketing data integration
• Target market identification across email, mobile, desktop and other devices

This workshop is particularly beneficial for pre-start and start up businesses and is open to businesses based in the Tees Valley.

WORKSHOP PROGRAMME

• 13:30 - Registration & Introductions
• 13:45 - Workshop Part 1 - Forrest Digital
• 14:45 - Break
• 15:15 - Workshop Part 2 - Google UK
• 16:15 - Finish & Networking

Materials Processing Institute | Middlesbrough