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Is your business already selling online or are you thinking about starting an e-commerce site? With the right information, set-up and skills, your business could capitalise on the wealth of opportunities available beyond the UK! Google AdWords, like SEO, is a search engine marketing strategy designed for lead generation and to increase traffic to your website.
The Department for International Trade invites you to attend this FREE workshop, where you can learn how to make an impact with your own e-commerce site through Google AdWords and attract international customers. There are two sessions to choose from in Newcastle and Sunderland.
Selling overseas into alternative markets provides e-commerce businesses with a huge opportunity beyond the UK. It does however come with different challenges and can take time to reach a market.
As part of the mix Google AdWords has a vital part to play in becoming established and making sales in a new market. This short course will provide you with the confidence to explore the viability of your products into overseas markets without losing large sums of money.
- Examine the different google tools available for exporters
- Learn how to find which countries to sell in
- Discover how to set up an international google ads campaign
- Find out which FREE tools can be used to assist your campaign
- Look at cultural differences in different markets and how to localise a campaign
- Get your international campaign up and running
- Learn from your own mistakes and refine your findings to boost sales
- Find out about support for your overseas activity from DIT
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There's a choice of two sessions taking place on 12 September 2019.
Sunderland event -12 September- morning session
Thursday 12 September 2019
Sunderland / Newcastle
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Is your business already selling online or are you thinking about starting an e-commerce site? With the right information, set-up and skills, your business could capitalise on the wealth of opportunities available beyond the UK! Google AdWords, like SEO, is a search engine marketing strategy designed for lead generation and to increase traffic to your website.
The Department for International Trade invites you to attend this FREE workshop, where you can learn how to make an impact with your own e-commerce site through Google AdWords and attract international customers. There are two sessions to choose from in Newcastle and Sunderland.
Selling overseas into alternative markets provides e-commerce businesses with a huge opportunity beyond the UK. It does however come with different challenges and can take time to reach a market.
As part of the mix Google AdWords has a vital part to play in becoming established and making sales in a new market. This short course will provide you with the confidence to explore the viability of your products into overseas markets without losing large sums of money.
- Examine the different google tools available for exporters
- Learn how to find which countries to sell in
- Discover how to set up an international google ads campaign
- Find out which FREE tools can be used to assist your campaign
- Look at cultural differences in different markets and how to localise a campaign
- Get your international campaign up and running
- Learn from your own mistakes and refine your findings to boost sales
- Find out about support for your overseas activity from DIT
|
There's a choice of two sessions taking place on 12 September 2019.
Sunderland event -12 September- morning session
Newcastle event - 12 September - afternoon session
